Classic Blue : Color of the Year 2020

Every year Pantone Color Institute chooses a color of the year. Love it or hate it, this is a color that will make its way into every corner of the following 12 months, from fashion trends to marketing hues. Much like a fortune cookie, the color is meant to have broad appeal and span global markets and diverse cultures, all while highlighting a universal trend and shared emotion.

Classic Blue: Pantone's color of 2020 is intended to instill calm, confidence, and connection through an enduring blue hue that highlights our desire for a dependable and stable foundation on which to build as we enter a new decade.

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Unlike 2019's Living Coral, classic blue cannot be translated directly into floral design via flowers because, well, nature rarely blooms in true blue. Yes there are delphinium, sea holly, hydrangeas, and a myriad of other blue toned flowers but these are not your classic, dark blue. This does not, however, mean that we have to ignore the moody blues in event and floral design. As our collage above demonstrates, there are a plethora of ways that blue can take center stage without being your focal flower.

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Designing with Blue:

Blue Accents

Whether you are planning a formal party like a wedding, or just staying on trend in the new year, classic blue can be incorporated without forcing nature to our will via synthetic means (put down the spray paint). You can party with blue all year long via textiles such as ribbons, table linens, accent pillows and furniture pieces, blue dishes and stemware, or through blue ink and paper goods.

Blue is a strong color and in its classic form has connotations of stability and traditionalism, which makes it easy to apply to any event without making any unintended statements. Mixed intentionally with your own style, blue can provide a stable platform for your own, unique design.

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Designing with Blue:

Coordinating Colors